First, we wanted to present a modern design that showcased their ongoing programs and allowed them to feature the local area with customizable background images. For their content, it was really important for both upcoming and recently past content to be easily accessible to visitors.
We built a custom post type specifically for their forums/lectures so that they could be easily featured on the home page in applicable areas and not need to be tied to a calendar system. This makes it much easier for visitors to get all pertinent info about upcoming forums/lectures, and also quickly locate recordings of those that had recently happened. In addition, we included a straightforward way to embed YouTube videos and optional streaming and sign-up links for visitors and guests use.